Hello, my name is Brian Baumal. I run thinklounge, a Canadian Market Research firm that specializes in qualitative research with a focus on advanced projective techniques. My background is both in business and clinical psychology - a combination that is fairly unique in the Canadian market
Read this blog to see our thoughts on qualitative research, projective techniques, branding and communications
A blog that highlights issues for focus groups and qualitative research in Canada. The focus is on discussing projective techniques and probing deeply held emotions based on experience in Clinical Psychology. The blog is published by Brian Baumal, Principal of www.thinklounge.ca
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